Mobile app and admin panel

Coffee Mobile — loyalty that works for guests and the business

Coffee Mobile — loyalty that works for guests and the business

We created a mobile app and synchronized admin panel that bring bonuses, promotions, rewards, support, and guest communication together in one convenient system.

Coffee Mobile — loyalty that works for guests and the business
ClientCoffee Mobile
Timeline8 months
Year2021
Context & challenge

Making loyalty genuinely convenient

Coffee Mobile needed to move guest interactions from a plastic card into a smartphone — making bonuses easy to use at any coffee shop and giving people more reasons to return.

The network team needed an equally important internal tool: a way to update banners, tasks and products, handle support requests, and view statistics without releasing a new app version each time. We therefore designed one coordinated product for both guests and the business, rather than two disconnected systems.

The SoftWars solution

One product built from two connected parts

A guest-facing mobile app

A convenient space for Coffee Mobile guests: the digital loyalty card is always on their phone, and the experience remains consistent across every coffee shop in the chain.

An operational admin panel

A workspace that lets the team independently manage the loyalty program, content, and guest requests while seeing how people engage with the brand.

Guest experience

Everything that makes returning feel rewarding

Bonuses always close at hand

  • A digital loyalty card on your phone
  • Earn, spend, and view bonus history
  • Purchase statistics without extra steps

Tasks that add a sense of play

  • Permanent and limited-time tasks
  • Rewards and activity ratings
  • Fresh reasons to return to the brand

Sharing feels rewarding

  • A referral system for friends
  • Bonus transfers to another person
  • QR-based bonus gifting

The coffee shop in your phone

  • A map and up-to-date coffee shop list
  • An in-app branded merchandise store
  • Notifications, support, and feedback
A tool for the team

An admin panel that gives the business freedom

Content without a new release

  • Edit in-app banners
  • Update limited-time tasks
  • Changes flow straight into the app

Bonuses, rewards, and promotions

  • Create rewards and promotions
  • Grant and monitor bonuses
  • Flexible loyalty program scenarios

Support in one workspace

  • Requests arrive directly from the app
  • Replies through the built-in messenger
  • Feedback and ideas stay organized

Locations, store, and reporting

  • Retail location information
  • In-app store products and orders
  • Statistics and sales reports
How it works

One system for guests and the team

The admin panel, mobile app, and point-of-sale system work with shared data. The team makes changes in one workspace, and guests immediately see up-to-date information in the app.

01

The team manages the product

The team updates the loyalty program and content through the admin panel, without duplicating changes across separate systems.

02

The system synchronizes data

APIs and a shared database carry changes between the admin panel, the app, and the point-of-sale system.

03

Updates reach guests

New offers and changes appear in the app right away, while interaction data and support requests return to the team.

A closer look at Coffee Mobile
Product evolution

Launched in 2021, reimagined through real-world experience

After launch, the product continued to live in the real world: people used bonuses, tasks, the location map, and support, while the business gained new requests and a clearer understanding of user behaviour.

At the next stage, we delivered a rebrand and a completely refreshed visual language, substantially rewrote the code, and expanded the functionality. Registration became simpler, the referral flow more intuitive, and the product gained new permanent and limited-time tasks, better statistics, notifications, QR-based bonus gifts, and an updated map.

This was more than a cosmetic update — it was a mature rethinking of the product shaped by years of real use.

Under the hood

A strong technical foundation without needless complexity

One app, two platforms

Flutter and Dart enabled a consistent iOS and Android experience, with both versions evolving as one product.

A fast, clear admin panel

React, JavaScript, Redux, and MUI power an operational interface that keeps everyday management clear and efficient.

Shared data and integrations

REST APIs, PHP, MySQL, Firebase, and Google Maps connect the app, admin panel, retail locations, statistics, and geodata in one system.

End-to-end product delivery

We created the structure and design, built the product, integrated it with the customer system, tested it, and published it in the App Store and Google Play.

Result

A system that continues to support the brand

Coffee Mobile turned the loyalty program into a convenient part of everyday guest interaction. The app gives people easy access to the brand’s benefits, while the admin panel lets the team manage that experience independently.

Our work on the project is complete, but the system continues to deliver value: content and offers can be updated without a new app release, the team receives statistics and guest requests, and the brand maintains an ongoing connection with its audience.

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